Receive support for your Joyland and Fashion Reimagined screenings

The latest titles to receive BFI FAN New Release support are Pakistan’s Oscar hopeful Joyland, and acclaimed documentary Fashion Reimagined.

As always, members who screen either of these titles will have access to marketing packs/assets, social media budget, and freelance marketing support.

Since summer 2018, BFI Film Audience Network (FAN) has been supporting four new release films each year to help exhibitors across the UK engage with more diverse audiences and programme more titles that might be perceived as being ‘risky’ or ‘too challenging’.

For film and booking information, please visit the New Releases website.

Joyland

Dir. Saim Sadiq | Cert. TBC | 126 mins | Pakistan | 2022

Release date: 24 February 2023

Pakistan’s Oscar hopeful Joyland, which was previously banned from cinemas in its home country, is the latest film to receive BFI FAN New Release support.

Set in the eastern city of Lahore, Saim Sadiq’s Joyland tackles issues of gender and sexuality.

Set in bustling Lahore, the Ranases are, on the surface, a functional, patriarchal family.  The household is made up of Abbas, the elderly father, the older brother, Saleem and his wife Nucchi, and younger brother Haider and his wife Mumtaz. Much to the embarrassment of his traditional father, Haider is the one in his relationship who stays at home, whilst Mumtaz goes to work at the salon every day- a job that she loves. When Haider gets a job in an erotic theatre as a backup dancer for trans starlet, Biba, and starts secretly dating her, everything changes, and the cracks that have always been there, tear the family apart.

For booking, please contact: dave@jadefilms.co.uk 

• HoH captioned versions of the film
• Marketing pack and assets including programme notes
• Possible in-person director Q&A available to book.
• Freelance marketing support in every Film Hub area
• Advice from Inclusive Cinema for exhibitors putting on accessible screenings
• Budget for Facebook/social media ads

Fashion Reimagined

Dir. Becky Hutner | Cert. 12A | 100 mins | UK | 2022

Release date: 3 March 2023

In this film, follow trailblazing fashion designer Amy Powney who is on a mission to create a sustainable collection from field to finished garment and transform the way we engage with fashion. The film will be released theatrically by MetFilm Distribution.

Following its critically acclaimed launch at the Tribeca Film Festival, BIFA nominated Becky Hutner’s eye-opening documentary Fashion Reimagined will open in UK & Irish cinemas 3rd March 2023. The film follows fashion designer Amy Powney of cult label Mother of Pearl, who embarks on a three-year journey to create the first ever sustainable clothing collection from field to finished garment and transform the way we engage with fashion.

For booking, please contact: wayne.dcruz@metfilm.co.uk

BFI FAN members that screen Fashion Reimagined can expect and request:

• HoH captioned versions of the film
• Marketing pack and assets including programme notes
• Possible in-person director Q&A available to book.
• Freelance marketing support in every Film Hub area
• Budget for Facebook/social media ads

Please email Frida Runnkvist with any questions, or for further information about BFI Fan New Releases.