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Online Marketing Session with Matchbox Cineclub

If you couldn't make it to our first structured Zoom workshop/session, focused on Marketing and Social Media, the notes and slides from the session are now available to download.

 Megan of Matchbox Cineclub gave a comprehensive presentation on using Facebook, Twitter and Instagram effectively to reach your audience and forge links with other exhibitors and the wider industry, with some lovely visual examples.

Then we had some tips from Film Hub Scotland on how to adapt your social media content to the current climate, including reaching out to your community and looking back into your archives to share memories and start conversations.

We then heard from the GFT Marketing team on their newly-founded Instagram page and strategy, their Friday film conversations on Twitter and how they're engaging audiences at this time via blogs and Spotify playlists. Then Amanda from Edinburgh-based Cinetopia talked about their really comprehensive video podcast and how they're maintaining relationships with filmmakers during this time. 

Download the Session Notes here
Download the Session Slides here

If you'd like to listen to the full audio of the session, please e-mail charlotte@filmhubscotland.com to access the file. 

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